Ocean Reef Resort

Ocean Reef Resort sits in North Ocean Boulevard and runs 9,000 sq ft of meeting space, 3 meeting rooms, 315 guest rooms.

Ocean Reef Resort (7100 North Ocean Boulevard, Myrtle Beach, SC 29572) carries 9,000 sq ft of meeting space, 3 meeting rooms, 315 guest rooms. Ocean Reef offers north-oceanfront meeting inventory that can be useful for smaller conferences and hospitality-led gatherings closer to the Arcadian/Grande Dunes corridor.

The venue handles small conferences, hospitality programs, team meetings.

Assume venue-managed event support rather than open-access production labor.

What this room asks of a build

  • Ocean Reef offers north-oceanfront meeting inventory that can be useful for smaller conferences and hospitality-led gatherings closer to the Arcadian/Grande Dunes corridor.

Execution priorities

  • Match the booth scope to the available 9,000 sq ft of meeting space and 3 meeting rooms.
  • Coordinate with adjacent venues in Kingston / Grande Dunes Cluster for room block, parking, and overflow needs.
  • Schedule strike and outbound trucks against the dock-cutoff time the venue publishes for the last show day.

Ocean Reef Resort at a glance

The resort is a conference resort in North Ocean Boulevard. Ocean Reef offers north-oceanfront meeting inventory that can be useful for smaller conferences and hospitality-led gatherings closer to the Arcadian/Grande Dunes corridor.

The building runs 9,000 sq ft of meeting space, 3 meeting rooms, 315 guest rooms.

  • Fits well for: small conferences
  • Fits well for: hospitality programs
  • Fits well for: team meetings

Operating model and house rules at Ocean Reef Resort

Assume venue-managed event support rather than open-access production labor.

Submit utility orders, rigging applications, and EAC paperwork against the published deadlines in the exhibitor manual.

Ocean Reef Resort in the Kingston / Grande Dunes Cluster

Kingston / Grande Dunes Cluster beachfront conferences, corporate retreats, and premium hospitality. Sister venues in this cluster include Embassy Suites by Hilton Myrtle Beach Oceanfront Resort at Kingston Plantation, Hilton Myrtle Beach Resort, Myrtle Beach Marriott Resort & Spa at Grande Dunes, which often handle overflow lodging or sponsor-side hospitality on programs that anchor at the resort.

North Ocean Boulevard sits within the wider Myrtle Beach market with practical travel access to MYR (MYR).

What planning a project at Ocean Reef Resort actually looks like

Step one is pulling the current exhibitor manual for the show. Step two is confirming dock windows, utility deadlines, and rigging requirements. Step three is locking the floor plan, freight schedule, and labor calls against those constraints.

Most builds at the resort ship to the venue or the show's advance warehouse, install during the published move-in window, run the show on the venue's posted schedule, and strike against the published dock cutoff. Outbound freight returns to our Myrtle Beach shop for storage or refurb.

Frequently asked questions

What is the booth or meeting capacity at Ocean Reef Resort?

Ocean Reef offers north-oceanfront meeting inventory that can be useful for smaller conferences and hospitality-led gatherings closer to the Arcadian/Grande Dunes corridor.

Can outside production and decorator companies work at this work?

Assume venue-managed event support rather than open-access production labor.

How do utility orders and rigging approvals work at the program?

Utility orders and rigging applications go through the venue's exhibitor services desk against published deadlines in the current event manual.

What kinds of events does this service typically host?

The resort works well for small conferences, hospitality programs, team meetings.

Where does the plan sit relative to MBCC and the airport?

The resort is in North Ocean Boulevard. It sits within the Kingston / Grande Dunes Cluster.